4/20/10

Ads #35: Sugary Lies

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Wow. Don't they look foolish now that childhood obesity is epidemic.  "Kids eat and drink more things made with sugar than anybody. But how many fat kids do you see?"  Answer: a lot.  I see fat kids everywhere.
In the 70s kids weren't so sedentary as today, and there wasn't a McDonald's on every corner.  But still, this is obviously a horrible advertisement.  To think that soda could be pushed as a health food is just unbelievable.


Really? Their diet advice is to have a soft drink before a meal? A 12 ounce can of Coke has nine teaspoons of sugar!  It goes to show that you can never trust these diet fads.  Eat less and exercise, folks. It's as simple as that. (BTW: This ad is from a 1970 issue of National Geographic)

8 comments:

  1. Ah, but you are forgetting the sugar in "energy" drinks being twice that in soda, and also the salt in "diet" drinks causing water retention.

    No, it's not just laziness making kids fat and stupid. Oh, did I say that? I'm not fat, my kids aren't fat and there was never a shortage of soda. The theory that sugar makes people fat is a lie. Stupid makes people fat.

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  2. It's not so much the sugar, it's all the fat and lack of exercise because their parents are too lazy/dumb to make their kids get out of the house and do something, or to cook them decent meals.

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  3. Remember back them soda was made with sugar, not high fructose corn syrup. Both are bad for you but I would tend to think the hfcs is worse. When I was growing up soda was only found in my house on holidays or if we went to McDonald's once a year as a 'treat'. Thinking back though my fridge was stocked with an endless supply of 'Tang.' What crap that was; my mom totally fell for the 'astronauts drink it so it must be good' bs. They just came out with Pepsi throwback made with sugar for a limited time. Have you seen it? It even has a replica of the old label, except it's not made out of Styrofoam so you cant peel it into a never ending spiral like the good old days.

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  4. Oh and the few times we did have soda my mom used to ALWAYS say 'don't drink soda before the meal because you'll fill up on the bubbles and won't eat!!' Maybe that's what they meant by this ad. Regardless, it never stopped me from eating.

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  5. Well sugar is a problem, they even put it in school milk now. How stupid is that? Anna Banana is correct also with the hfcs. It's worse than sugar. And all people seem to do anymore is eat out and sit around watching a screen. I'm sorry, but wii baseball isn't the same as outdoors baseball. Eat less and exercise once in a while. Just taking a walk every day will help.

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  6. High Fructose Corn Syrup is what's bad for you. We mainly just had cavities in the 70's and 80's due to sugar. High Fructose Corn Syrup messes with your weight. When Pepsi came out with Pepsi Throwback (made with sugar) I lost 5 lbs without changing my diet. Same thing when I was buying Coke made with Sugar (Sam's Club, Costco). Now we don't have as many cavitites but have more overweight kids due to everything made with HFCS. (of course video games don't help these days.)

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  7. The second ad comes from an advertising campaign that I highlighted on my blog a few weeks ago. The Sugar Information Council was threatened in the 60s by the addition of artificial sweeteners in diet sodas, so they decided to market sugar as a diet aid ("Diet Tip: Nibble on a cookie before lunch") and promoting the fact that sugar gives people energy...the even marketed to parents to keep their kids going throughout the day with sugar!

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  8. I watch the show AMERICAN GREED, and one episode profiled lawyers who defrauded people entitled to a share of the settlement for injury caused them by taking the diet pill Phen-Fen. They went into the back story and explained how the company marketing the product hyped 'the obesity epidemic" to boost sales.

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