Since mankind started publishing, there have been eds beckoning readers to get off their lazy asses and get in shape. I think the last page of the Gutenberg Bible had a thing where you could tear out a coupon for a "free" bodybuilding course. It's true.
Yes, since we left the hunter gatherer tribes, we have been discontent with our bodies. We're either too fat or too thin, depending on the decade. Naturally, there's always going to be people out there to capitalize on this dissatisfaction - and here is a stack of ads proclaiming the solution to your problem....
Fat Folks - we're talkin' to you!
I love these aggressive he-man ads. Are you tired of being chicken chested, spindle armed, narrow shouldered, short winded, weak, half alive, jeered, bullied.... then do what I did and mail this coupon!
Or, another option is to just wear the Taper-Trim Shirt.
Or, if diet & exercise and wearing uncomfortable shirts bother you, just give yourself a massage!
I can't read this, but evidently there's a vial of some mysterious liquid you add to your sauna suit?
|Weight Watchers Magazine Vol 14 No 02 Mar 1981|
I understand that ladies need their iron... but explain how this will also make you lose weight?
Take these pills if you are TOO FAT TOO FAT TOO FAT TOO FAT!
How long will it take humanity to learn that rubbing yourself with a vibrator will not make you lose weight?
You may develop a bad case of swamp nuts, but just think how slim you'll feel!
.... ummm, because she's irrationally ashamed of her body because of shitty ads like these?
Nah. Chewing gum is too much work. Don't you have anything that will just magically make my fat disappear? (Enter gastric-bypass surgery)
Sold at drugstores everywhere!*
(*in Juarez City, Mexico)
Well that's one way to grab our attention.